Still rebuilding the same charts every year?
Find out where AI can actually save your newsroom time — free. We survey your whole staff, department by department, then spend an hour with your leadership naming your top 3–5 pain points and a pathway for each.
Grab a time. The survey goes to your team right after.
The annual chart rebuild
40–60 hrs
Importing, formatting, reformatting the same data. Every single year.
4.5 hrs
Plain-English prompts. Your brand colors. Reproducible every year.
BizWest Media — real result, not a projection.
You already know you need AI. That's not the problem.
- The problem is knowing where to start — and not having a spare week to figure it out on top of putting out the paper.
- So someone on your team played with ChatGPT. Maybe wrote a headline with it once. And then the work piled back up exactly like before.
You're not behind because you're not smart enough. You're behind because nobody has looked at how your organization actually runs — every department, not just the newsroom — and told you which three things to automate first.
Here's what "figuring it out later" is costing you.
40–60 hrs
One publisher spent this every year rebuilding the same print charts — importing and reformatting identical data. The same job now runs in 4.5 hours.
2–3 hrs/day
Another team loses this much daily just sorting and triaging email.
4 depts.
Editorial, ad sales, operations, and books each have their own version of this — payroll spent on work a machine could do while your team sleeps. Nobody has ever added it up.
It shouldn't be this way. The people doing the most important work in their community shouldn't be the ones with the least time to do it.
Now picture next week.
-
Your editor describes a chart in plain English — and it's built, in your brand's colors, in ninety seconds.
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Your inbox sorts itself before you sit down.
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Your ad team's reports build themselves.
-
Your staff stops asking "can AI do this?" and starts asking "what should we automate next?"
None of that is a someday. Every one of those is something we've already built for a publisher — and the kind of opportunity the survey is designed to find in your shop.
There are plenty of AI consultants. Almost none of them know publishing.
There are a thousand WordPress developers. A thousand "fractional CTOs." A thousand AI shops that discovered automation last quarter.
We're different in the one way that matters: we've spent 20 years inside publishing. We're the fractional CTO behind a roster of publications right now. We know your gotchas — the ones the generic shops only find out about the hard way, on your dime.
We're not an AI company that wandered into your industry. We're publishing people who got very good at AI.
"We've sat in your newsroom. We just happen to be very good at AI, too."
20 yrs
inside publishing
Roster
fractional CTO to a roster of publications
In production
BizWest proof, running today
The free AI analysis
Three steps, about a week end to end, and nothing to pay at any point in it.
STEP 01
A short survey to your whole team
Department-specific questions for editorial, sales, operations, and leadership. A few minutes each, and nobody answers questions about a job they don't do.
STEP 02
A one-hour results call
We analyze the results across your whole organization and find the work costing you the most hours for the least reason.
STEP 03
Your top 3–5 pain points — free
Named, in your own staff's words, with a pathway for each. Do them yourself or have us do them.
There's no catch, and there's no bill. The survey is free, the results meeting is free, and the recommendations are yours to keep.
The offer
The free AI analysis
What it costs
Nothing
What you prepare
Nothing
- Your top 3–5 pain points, named, in your own staff's words
- A pathway for each — what to use and roughly what it takes
- An honest read on what not to bother with yet
No obligation. The recommendations are yours to keep either way.
Sometimes the answer is fifteen lines of code.
A regional news publisher's paywall depended on a human copying payment data between systems by hand, every day. Failed payments never reconciled. Readers ended up with years of free access.
We took the human out of the middle. Checkout now flags the subscription automatically, and access re-validates against their circulation system in the background daily. Enormous time saved, the error rate collapsed, and the revenue leak closed.
And not a line of it needed AI.
- Automation isn't always AI. Knowing which tool the problem actually calls for is the expertise.
- We'll tell you plainly where AI doesn't belong in your workflow.
- We're not reselling software, and we don't get paid if you buy any.
BizWest Media
BizWest Media rebuilt its annual economic-profile charts by hand every year — 40 to 60 hours of importing, formatting, and reformatting the same data, every year, forever.
What we built
A brand-styled chart system driven by plain-English prompts. The rebuild now takes 4.5 hours — and it's reproducible next year, and the year after that.
Montclair Local
Montclair Local processed every donation by hand — retyping checkout records into the reporting spreadsheet, writing thank-yous to major donors one at a time, and rebuilding charts before every board meeting.
What we built
Donations now flow from checkout straight into their reporting spreadsheet. Thank-you emails to major donors send themselves. Board-meeting charts generate at the press of one button.
And the part we didn't build: the team now brings us its own automation ideas.
"Jacob Fogg and CopperPress have been a tremendous resource as BizWest explores practical applications of AI across our organization. Jacob doesn't just talk about what's possible — he helps build solutions that save real time."
20 yrs
inside publishing
17 yrs
inside business journals
4 depts.
on the bench: dev, frontend, ops, content
Whether you want to run with it — or have it run for you.
Teams who want to run with it
Some publishers take the recommendations and build them in-house. Good. That's what they're for — they're yours the moment we hand them over.
Teams who want it built for them
Others don't have the hours to spare — that's the whole reason they're here. We implement instead. Either way, it starts in the same place: the free analysis.
If you're a publisher with a team that's curious, a little overwhelmed, and ready to stop guessing — this is built for you. You don't need a tech person. You don't need to "be ready." That's the whole point.
You'll leave the results call knowing what to do. If you want help acting on it, we'll show you how — and there's no obligation to take us up on it. Nothing gets quoted before we've seen your results.
The questions every publisher asks us.
Is it really free? What's the catch?
How long does the survey take?
Is my team technical enough for this?
Who needs to be on the results call?
What if we want you to implement the recommendations?
What about AI making things up?
Which tools do you use?
Find out where the hours are going.
The survey is free. The meeting is free. The recommendations are yours to keep either way.
Nothing to prepare. A few minutes per person.